The Blade – an agent’s perspective

August 8, 2023
News & Insights
As you’d expect, those of us who look after and manage The Blade think it’s pretty amazing. But it’s important for us to appreciate what businesses are looking for when it comes to office space, and what the drivers are when moving here. To help, we asked some of our agents why The Blade appeals to businesses, and some of the reasons why it’s fast becoming the space of choice in Reading.

The Blade - as a landmark

It’s clear to everyone who travels to Reading that The Blade has become an integral part of the town’s skyline. It’s even featured on the front of Reading FC’s kit this season! As one of the first high towers in Reading The Blade totally changed the horizon, and even those living or working outside of the area recognise the building. With its unique architecture and arcing spire, The Blade’s impressive shape offers something which is instantly recognisable, and many occupiers understand how easy it is for visitors and interview candidates to find too. It’s safe to say that businesses who choose The Blade enjoy the presence that it offers to staff, customers, clients and suppliers.

The Blade – as a space

The Blade isn’t just unusual from the outside. It’s curved floors, high ceilings, floor to ceiling glass windows and large offices give an incredible feeling of space –it’s definitely not a square box! Impressive, fitted suites have also been created and designed – sometimes as part of the initial lease agreement – with Crown Interiors developing stunning spaces for people to work.

The Blade – as a community

With a diverse range of occupiers The Blade offers a community where businesses complement one another. Frequent events in the large Reception space, including charity days, provide an opportunity for those working at The Blade to come together. The addition of Pure Offices in the building also offers a helpful space for visitors to work if they want to make the most of their time after a meeting at The Blade. Many occupiers tell us they like the ability to offer partners, suppliers and others ad-hoc office space to make calls or catch up on work around other meetings.

The Blade – as a landlord

The team who manage The Blade work onsite in the building. Whilst this is unusual, it means there’s a very personable face to the space. This extra layer of service helps strong relationships develop between the Northwood team and all those at The Blade. A fast response to any issues is also the norm - and welcomed by those working there.

The Blade – as a location

With time away from the office important too, The Blade’s micro-location offers something unique. Just a six-minute walk from Reading station, there’s an easy stroll through Forbury Gardens, past the Abbey ruins and some remarkable architecture. The riverside location and easy access to shops and restaurants is a plus too. Once inside the building the glass lifts, 360-degree views and sense of space also offer something very different, and an inspiring backdrop in which to work

Office space in and around Reading is plentiful, and there’s a huge amount of choice for businesses choosing this area for their HQ or satellite office. As a base, The Blade has a great deal to offer those who are looking for something truly unique.

Thanks to Charlie Benn at Hatch Real Estate, Harry Bevans at Haslams and Jay Moore at Lambert Smith Hampton for their contributions.

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